PRIVACY POLICY

Last updated: November 2025

This Privacy Policy explains how Style Wrapped Limited (“TAILR”, “we”, “us”, or “our”) collects, uses, and protects your personal information when you visit our website www.tailr.ai, use our platform, or otherwise interact with us.

We are committed to protecting your privacy and handling your information responsibly and transparently in compliance with the UK GDPR, EU GDPR, and the Data Protection Acts 1988–2018 (Ireland).

1. Who We Are

Style Wrapped Limited (Company Number: 624008)
Registered Address: 77 Camden Street Lower, Saint Kevin's, Dublin, D02 XE80, Ireland
Email: hello@tailr.ai

We are the data controller responsible for your personal data collected via our website, platform, or associated services.

2. Information We Collect

We may collect and process the following categories of data:

a. Information you provide directly

  • Contact details (name, company, email, phone number)

  • Account registration information (login credentials, company name, role)

  • Communication records (emails, messages, or form submissions)

  • Billing and payment information (via Stripe or other processors)

  • Marketing preferences and consent choices

b. Information collected automatically

  • Usage data, analytics, and interaction logs (pages visited, time spent, device type, IP address)

  • Cookies and tracking technologies (Google Analytics, HubSpot, etc.)

c. Information from third parties

  • Payment providers (Stripe)

  • Scheduling tools (Calendly)

  • CRM and marketing platforms (HubSpot)

3. How We Use Your Information

We use your information to:

  • Provide, maintain, and improve our platform and services

  • Respond to enquiries, demo requests, or support queries

  • Manage billing, account access, and subscription renewals

  • Send relevant updates, newsletters, and product communications (where consented)

  • Analyse usage data to improve functionality and user experience

  • Comply with legal obligations and protect against fraud or misuse

4. Legal Bases for Processing

We rely on one or more of the following lawful bases under the GDPR:

  • Contract performance: to deliver our services and manage your account

  • Consent: for marketing communications or optional data collection (e.g., cookies)

  • Legitimate interests: for internal analytics, service improvements, and security

  • Legal obligations: to comply with applicable laws, regulations, and audit requirements

5. Data Sharing and Third Parties

We may share personal data with:

  • Service providers and processors (e.g., AWS, Stripe, HubSpot, Calendly) who assist in our operations

  • Professional advisers (legal, accounting, IT security)

  • Law enforcement or regulators, if required by law

All partners are bound by contractual obligations to handle your data securely and only as instructed by us.

6. International Data Transfers

As we operate globally, your data may be transferred to and processed in countries outside the EEA, including the United States.
When this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission.

7. Data Retention

We retain your personal data only as long as necessary for the purposes for which it was collected, including legal, accounting, or reporting obligations.
When no longer required, your data will be securely deleted or anonymised.

8. Your Rights

Under the GDPR, you have the right to:

  • Access, correct, or delete your personal data

  • Restrict or object to processing

  • Withdraw consent (where applicable)

  • Request data portability

  • Lodge a complaint with your local supervisory authority

For requests, contact hello@tailr.ai.

9. Cookies

We use cookies and analytics tools (such as Google Analytics) to understand site usage and improve performance.
You can manage or disable cookies in your browser settings at any time.
Our [Cookie Policy] (link if separate) provides more detail on how these technologies operate.

10. Data Security

We take appropriate technical and organisational measures to protect your personal data against loss, misuse, or unauthorised access, including encryption, restricted access controls, and secure hosting with AWS.

11. Updates to This Policy

We may update this Privacy Policy from time to time. Any material changes will be reflected here with a new “last updated” date.